Privacy Policy

Last updated: September 18, 2026

1. Information We Collect

When you use Entro, we collect the following information:

  • Account information: email address, name, and password when you create an account.
  • OAuth data: if you sign in with Google, we receive your name, email, and profile picture.
  • Listing data: when you paste a Google Maps link or pick a business by name, we fetch publicly available information about it (name, photos, reviews, hours, address, phone and category) from Google.
  • Generated content: the websites we generate and any edits you make.
  • Analytics data: page views, badge clicks, referrers, countries, and device types for your published websites. We hash IP addresses with SHA-256 for privacy.
  • Payment information: processed securely by our payment provider. We do not store credit card details.

2. How We Use Your Information

  • To generate and host your websites.
  • To provide AI-powered editing features.
  • To display analytics for your published pages.
  • To manage your account and subscriptions.
  • To send important service updates (no marketing emails without consent).
  • To improve our service and fix issues.

3. Data Storage and Security

Your data is stored on secure servers. We use encryption in transit (HTTPS) and at rest. Generated websites are stored as HTML in our database. Images are stored on our CDN (MinIO/S3-compatible storage).

4. Third-Party Services

We use the following third-party services:

  • AI generation: Anthropic (Claude) for page generation and editing. Your app data is sent to their API for processing.
  • Authentication: Google OAuth for social login.
  • Listing data: the Google Places API, for fetching a business's public listing.

5. Your Rights

You can:

  • Access and export your data at any time.
  • Delete your account and all associated data.
  • Unpublish or delete any website.
  • Opt out of non-essential communications.

6. Cookies

We use essential cookies for authentication (session tokens). We do not use third-party tracking cookies. Analytics for your websites use hashed IP addresses, not cookies.

7. Data Retention

We retain your data as long as your account is active. When you delete your account, all your data (websites, analytics, revisions) is permanently deleted within 30 days.

8. Contact

For privacy-related questions, contact us at privacy@entro.work.