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Insights & guides

Tips on app marketing, landing page optimization, and growing your downloads.

Creative portfolio website shown on a laptop with image grid and minimal navigation, representing the best website builders for creatives and designers in 2026'
14 min read
App Marketing

7 Best Website Builders for Creatives in 2026 (Portfolios That Work)

CyrusCyrus
Crafter with handmade goods and laptop showing their own website store with zero commission fees, representing the best website builders for crafters and Etsy sellers in 2026'
8 min read
App Marketing

7 Best Website Builders for Crafters & Etsy Sellers in 2026

My maker friend was paying Etsy $450 a month in fees on $4,000 in sales. She built her own website alongside her Etsy shop. Six months later, 30% of her orders came through directly at zero commission. Here is what she used and why.

CyrusCyrus
"Small business shopfront next to a smartphone showing the business website, representing how a website builder converts online visitors into real customers in 2026"
12 min read
App Marketing

10 Best Website Builders for Small Business in 2026 (Tested Honestly)

I helped a personal trainer, a florist, and a copywriter each build their first business website. They needed completely different things from the same type of tool. Here is how to pick based on what your business actually needs in 2026.

CyrusCyrus
"Person building a website with a drag-and-drop builder, representing the best website builders for beginners in 2026 with no coding required"
11 min read
App Marketing

7 Best Website Builders for Beginners in 2026 (No Experience Needed)

My first website took three days and looked like it had been assembled in the dark. In 2026, the best builders get a complete beginner live in under an hour. Here is which one to start with and why.

CyrusCyrus
"Laptop showing a restaurant website with menu, reservation, and online ordering features, representing the best restaurant website builders in 2026"
14 min read

7 Best Restaurant Website Builders in 2026 (Honest Comparison)

My cousin was paying Uber Eats 30% commission on every delivery order and answering the same five customer questions by phone every day. A Saturday afternoon building a proper restaurant website fixed both problems. Here is what to build it with.

CyrusCyrus
"Mobile app analytics dashboard showing most metrics greyed out as vanity metrics while Day-7 retention and Time to First Value are highlighted as the metrics that actually matter in 2026"
17 min read
App Marketing

Mobile App Analytics: Which Metrics Actually Matter in 2026

I built a 31-metric analytics dashboard and acted on 2 of them in four months. Here are the 10 metrics that actually predict whether your app grows, retains, and earns, and the ones you can safely stop tracking.

CyrusCyrus
Four-panel illustration showing mobile app optimization software categories: ASO tracking, session analytics, A/B testing, and attribution measurement"
17 min read
Growth

Best Mobile App Optimization Software in 2026 (Ranked by Category)

Most teams buying mobile app optimization software end up with four tools solving the same problem and none solving the one they actually have. Here is how to pick the right tool for the right problem in 2026.

CyrusCyrus
"Five app store screenshots arranged in order with the first one highlighted as the most important for app store conversion in 2026"
16 min read

App Store Screenshot Tips That Actually Convert in 2026

My first app screenshot was a raw export of the home screen with no text, no context, and no reason for anyone to care. One redesign later, conversion rate went up 22%. Here is exactly what changed and why.

CyrusCyrus
"iPhone showing an App Store Today tab with an App of the Day featured card, representing how to get featured on the App Store in 2026"
16 min read

How to Get Featured on the App Store in 2026 (Step-by-Step)

Getting featured on the App Store is not a lottery. Since November 2024, Apple has had a formal nomination form that any developer can submit. Here is exactly how to use it, what Apple's editors actually look for, and the 8 things that turn a submission into a placement.

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