Blog
Tips on app marketing, landing page optimization, and growing your downloads.


My maker friend was paying Etsy $450 a month in fees on $4,000 in sales. She built her own website alongside her Etsy shop. Six months later, 30% of her orders came through directly at zero commission. Here is what she used and why.

I helped a personal trainer, a florist, and a copywriter each build their first business website. They needed completely different things from the same type of tool. Here is how to pick based on what your business actually needs in 2026.

My first website took three days and looked like it had been assembled in the dark. In 2026, the best builders get a complete beginner live in under an hour. Here is which one to start with and why.

My cousin was paying Uber Eats 30% commission on every delivery order and answering the same five customer questions by phone every day. A Saturday afternoon building a proper restaurant website fixed both problems. Here is what to build it with.

I built a 31-metric analytics dashboard and acted on 2 of them in four months. Here are the 10 metrics that actually predict whether your app grows, retains, and earns, and the ones you can safely stop tracking.

Most teams buying mobile app optimization software end up with four tools solving the same problem and none solving the one they actually have. Here is how to pick the right tool for the right problem in 2026.

My first app screenshot was a raw export of the home screen with no text, no context, and no reason for anyone to care. One redesign later, conversion rate went up 22%. Here is exactly what changed and why.

Getting featured on the App Store is not a lottery. Since November 2024, Apple has had a formal nomination form that any developer can submit. Here is exactly how to use it, what Apple's editors actually look for, and the 8 things that turn a submission into a placement.